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About us
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The Aesthetics of Absence
addct believes that the essence of incense lies in emptiness not in formal craftsmanship or attachment of meaning. When merely the essence is left behind after emptying, the role of absense expands. โEmptyingโ means being invisible but present, intangible but valuable. addct emphasizes the โaesthetics of absenceโ through its incense.
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A sensory fragrance specialist brand
addctโs unique mood moves the hearts of the MZ generation, aspiring to progress towards becoming a distinctive indie brand.ย
Respect for individually, autonomy, and personal lives. Demonstrate values that support a life that is entirely for and by oneself.
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Missions of Addct
Elemental Fragrance: A Fragrance product with the most faithful representation of mood, excluding artificial ingredients.ย
Sensuous Mood: Visualizing a primal yet trendy scent
The true essence of myself: A brand campaign showcasing addctโs world viewย